We started our collaboration with Xiaomi in Greece as the official distributor, in 2017, being among the first countries in Europe, where Xiaomi products were officially launched. Given our great performance we were assigned the distribution of Xiaomi products in in Cyprus and Malta. Since 2021 we also distribute POCO Smartphones (through a sister company).
We are excited with our next step to Romania and we are dedicated to succeed!
We are really proud to work closely with Xiaomi team and create one of the greatest success stories in the Greek market.
Our moments with Xiaomi
2017 – 2022 Great Performance
Revenue x7
(€ 124 M in 2022)
CAGR
49%
Greece No. 1
in Europe in Xiaomi’s Smartphone market share
( approx. 30%)
Greece No 1
in CEE in Xiaomi’s KPIs
96.95%
Xiaomi
Customer Satisfaction Index
Successful activities
in Cyprus & Malta
Top sellers
#2 brand in Greece
Approx 30% Market share
#1 e-Scooter
brand in Greece
#1 in Robot vacuum cleaners
>50% market share
#1 brand in Greece
Wearables / Activity Trackers / Wireless Bluetooth headphones
We build Great partnerships
- Close relationships with retailers and major channels
- 90 Mi Zones in major retailers
- 2 Xiaomi Store Express
- 5 Xiaomi stores (GR & CY)
- mistore-Greece.gr & mistore-cyprus.com.cy e-shops
